Creating a first impression as interactive as the product's abilities.
Professional | 2020
Tiled is a platform that helps non-developers create interactive digital content with complete creative flexibility. It needed a website as creative and engaging as its abilities.
Project Goals
Business
Build awareness of what microapps are and what they can do
Help interested buyers get an understanding of the product and how and when to use it before they talk to sales
Showcase flexibility of the product and put customer microapps front and center
Design
Build points from marketing team into motion-driven narrative
Create contextual transitions for clean storyline
Establish core brand values: empowering creativity, providing engaging interaction, being a straightforward and supportive resources for designers